OBSERVATION
Chapters to read in Babbie: 6,9, 10, 11, 12, 13
Babbie makes observation into only qualitative. It need not be.
So I will talk about it first, and then deal with qualitative research in general.
Observation is simply observing some phenomenon.
Sometimes self-report isn't good enough.
There is a discrepancy between self-report and known instances of something
Self-report of the amount of housework men do!!!
Observation is often considered less quantitative because it relies upon the observer's
collection of data.
How many times someone did something, etc.
But how is that more subjective than a survey????
Objective/Subjective Debate
Objective - the data can be arrived at on its own without any subjective aspect
Intersubjective - two or more researchers come to the same conclusion.
Subjective - phenomena that is experienced by an individual
Consensual validation - trained observers produce similar data
Observation as quantitative method can be used much as survey data
Observe how many times, etc.
Observation as qualitative method
The Qualitative/Quantitative Debate
Blumer - observation is closer to empirical reality
Inductive/Deductive Debate
Deductive - start with theory - test an hypothesis. Goes from general to specific
Inductive - start with something. Does not test hypotheses. Goes from specific observation to general conclusion.
Entering the Area
Gate-keepers - develop trust
Informants - someone well versed in the phenomenon you want to study
What do you observe?
Actions/ Dress
Interactions
Language usage/Content of communication
Sequence of events
Correlation of words and body language
Methods of Data Collection
take notes
Be unobtrusive in taking notes
Explain what you are doing so they don't feel nervous
Rules for Collecting Data
Note empirical events - DESCRIPTION - don't generalize, be specific
Note your interpretation - researcher's feelings in sepearate account
Record the most important events
Use a standardized form if you can
Don't trust your memory
Rewrite your notes - reconstruct the scene, add details that you didn't have time
to put in, add new observations from reconstruction
Write down everything - you don't know what is important
Code your Data
Distinguish between inferential (interpretation) and noninferential data
Make folders for each hypothesis, or subject of observation
Beside the description, add analysis notes
Analysis
Look for patterns
Frequencies
Magnitude
Structures
Processes
Causes
Consequences
Look for similarities and dissimilarities
Look for norms, and ask why they exist - what purpose do they fulfill
Look for violations of the norms, and ask why
Some behavior has no norm - but it may have patterns
Note the relationship between behaviors, attitudes and social structure
Decide what is background
Use introspection - imagine how someone felt, why they acted as they did
Use retrospective observation
Develop typologies - a list of types used for comparison
A cross classification of two typologies might be useful
Draw a map of the data, or some part of the data
Inductively group data according to emerging hypotheses
There may be descriptive hypotheses or causal hypotheses
Test the hypotheses with further observations
Sequence of events
Eliminate rival causal explanations
Participant Observation
Be careful of bias - Don't loose professional skills
Going native
Interview
Qualitative interview is not as structured as quantitative interview
There is more interaction
Be careful not to bias the answers
Use phrase such as "Please explain more" or "Why is that?" or "I don't understand what you mean."
Ethnography
Observe the "culture" of a group.
Try to understand why people do what they ordinarily do
Case Study
Study an individual, or a single group to find out more information of a single case. It is more in depth than other studies.
Phenomenology
Exploration of the subjective experience
It is the same as interpretive research
You explore the "lifeworld" or "livedworld" of an individual or a group
Derive the essence of the experience from the individual's description of it.
Experience consists of noesis (the experience) and the noema (the thing experienced)
Consciousness is intentional - you must be conscious OF SOMETHING
What you are interested in is the content of the consciousness, not whether what people experience is real or not.
Bracketing is setting aside preconceived notions of what the world should be like
Phenomenology can be useful to understand the experience of addicts, rape victims, hallucinatory patients, spiritual experiences, etc.
At the conclusion of the study, you should be able to say "I now better understand what it is like for someone to experience that."
We will do Evaluation Research, Grounded Theory, and Triangulation next week.